Share this program:

Self-Paced Online

What Will and Will Not Work in 2021 For Getting More Cases

Share this program:

Register now for immediate access to this program.

Register Now

Already Registered?

Login
Price

$65 for Non-member
$35 for Member

60 minutes
Date Published

March 18, 2021

Publisher

Illinois Funeral Directors Association

Questions

For immediate assistance please consult our FAQ page. If you're unable to find the answer you need, please call 737-201-2059 (M-F, 8am-6pm CT) or e-mail customer service.

Summary

It's common knowledge that many funeral home owners and directors are still struggling to understand internet marketing and how to leverage its possibilities. Welton Hong breaks down the fundamentals of online marketing and why certain techniques work better than others, depending on what you want to accomplish. Need to drive at-needs? Search optimization and pay-per-click advertising work wonders. For preneeds, social media is quite effective. For both, you need a website that converts well, a pristine online reputation (driven by review quality and quantity), compatibility with mobile devices and plenty of high-grade content. You also need to be prepared to adjust your plans in tandem with the dynamic nature of online marketing. Funeral homes that stay up to date with the changes (and act on them) have a huge advantage in their local markets.

Expand summary
back to top

Presenters

Welton Hong

Welton Hong, founder of Ring Ring Marketing ®Welton is a leading expert in helping funeral homes convert leads from... Read More

back to top

Program Titles and Supporting Materials

This program contains the following components:

Slide deck copy
Video Presentation
back to top

Credit

If applicable, you may obtain credit in multiple jurisdictions simultaneously for this program (see pending/approved list below). If electing credit for this program, registrants in jurisdictions not listed below will receive a Certificate of Completion that may or may not meet credit requirements in other jurisdictions. Where applicable, credit will be only awarded to a paid registrant completing all the requirements of the program as determined by the selected accreditation authority.

back to top

How to Attend

Join the self-paced program from your office, home, or hotel room using a computer and high speed internet connection. You may start and stop the program at your convenience, continue where you left off, and review supporting materials as often as you like. Please note: Internet Explorer is no longer a supported browser. We recommend using Google Chrome, Mozilla Firefox or Safari for best results.

Technical Requirements
You may access this course on a computer or mobile device with high speed internet (iPhones require iOS 10 or higher). Recommended browsers are Google Chrome or Mozilla Firefox.

back to top

More

Refund Policy
SeminarWeb and Illinois Funeral Directors Association programs are non-refundable.

Privacy Statement
We respect and are committed to protecting your privacy. Read Statement.